It’s hard to believe sometimes, but it’s really not the end of the world if your blog is devoid of new posts for a little while. Honestly, don’t worry about it. You won’t create the best content when you’re forcing yourself to.
So what do you do when you have no new blog post ideas?
Promote older posts
Keep traffic coming to your blog by promoting older blog posts. Pick ones that you know are popular as well as those that might be particularly relevant at the time. You have a good chance of attracting readers who haven’t read that particular post before.
There may even be posts that you didn’t get the chance to promote as much as you wanted to at the time – shine a spotlight on them, too.
I find that I can sometimes maintain the same level of traffic (or more!) on a non-posting day as a posting one by simply sharing older posts.
Read other blogs
We’re all inspired by each other, right? Read posts by your favourite bloggers as it may prompt an idea of something to write about!
There have been numerous times that I’ve been sat at my laptop completely stumped for blog post ideas, so I open a new tab and head to my favourite blogs with a cup of tea and get inspired.
Read your own old posts
I will login to my Google Analytics account, set the date range to 6 months and look at the most popular posts. I’ll give them a read and see whether I can come up with a follow up idea, or a similar post.
Or there might be a more recent post that I really enjoyed writing and had a good response, so I’ll start thinking about any similar topics I can brainstorm.
It’s amazing how inspired you can be by your own content sometimes.
Take a walk
Staring at the screen getting you down? Go and take a walk. As soon as you can walk away from the pressure of trying to think of blog post ideas, the easier it can be to get those ideas. Take your camera out with you to get some shots to go with your future blog post idea and then work backwards to get that topic pinned down.
I literally once did a blog post about going for a walk and taking photos I liked. It’s an old post (2014!), but I still like it a lot.
Read a magazine
I’ll add the disclaimer here that this doesn’t always work for me and I end up getting frustrated, but from time to time a magazine will have a really great article (or a really bad one!) that ignites a creative fire in you.
Use that fire to come up with your own post on the same or similar topic – or even use it as an opportunity to critique what you’ve read. After all, traditional journalism can be quite critical of bloggers!